Detsky Mir
HR quiz — Telegram / VK
Client work under NDA — visuals not public
- 1,000+
- candidate contacts
- 3D
- sticker pack
- Leaderboard
- gamified
- HR
- brand lift
The goal
Develop Detsky Mir’s HR brand, headhunt new staff and raise current employees’ interest in the corporate culture.
What we built
Built humorous game-quizzes for prospective and current employees: answer questions against the clock and climb a leaderboard. Questions tied to favorite toys strengthened the emotional bond, plus a branded pack of animated 3D stickers. Launched together with targeted Telegram ads.
The result
1,000+ candidate contacts and a lot of positive feedback from current employees: a measurable HR-brand boost and a concrete candidate pool.
Roblox game development for brands that need it to work
Hiring a freelance Roblox developer gets you a place. Getting a world that people return to is a production problem — gameplay, economy, live-ops and analytics designed together, before the first block is placed.
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